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digital marketing


full service

Defined Content is a full service digital marketing agency that specializes in brand storytellingstrategy, growth and engagement. We pride ourselves on taking a strategic and defined approach that positions our clients and brands for success.

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by the numbers

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I have been working with Defined Content since the day I purchased my Dental Practice and it has been nothing short of an amazing experience! Despite the unprecedented times of COVID-19, the Defined Content team helped to create Ideal Smiles brand identity - one that was personalized and fits my style, needs, and is directed towards the current market....

Dr. Lily Du,

Ideal Smiles Dental Care of Bellevue 

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who we are

We thrive off creativity and being different, and believe that every brand has a unique story to tell.

We are a collection of creators who are passionate about our clients and brand storytelling.

We know the power of relationships, and take pride in our proven track record of success.

We are more than an agency, and are an extension of the clients and brands we represent.

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Let's start building.


We want to learn more about you by listening and understanding your brands goals and objectives.


Communication is key, and we pride ourselves on being there for you every step of the way.


It takes courage to veer from the status quo, but we are intent on paving our own path.

We are creative storytellers, expert writers, masters of social and digital media, and SEO maestros.

Communication Together, we will craft a plan to showcase your brand in a unique way.


Finding opportunities for your brand in a competitive marketplace that is constantly evolving is important.


There are no secrets in digital marketing, and all platforms, formulas and analytics are publically available.


We will put you in position to be heard.


Our services are not only cost effective, but also wide-ranging.


We will deliver results and have a reputation of doing so.


Together, let’s do this the Defined Way.

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  • Logo & Branding

  • Photography (Product & Lifestyle)

  • Storytelling

Web Design

  • UX/UI Development 

  • Ecommerce Management

  • Merchandising

  • SEO Analytics

Digital Marketing

  • Email Marketing

  • Google & PPC (Pay-per-click)

  • Paid & Organic Social Media Management 

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digital marketing agency

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we are a full service

Key platforms we utilize:

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Gigi Jirapolchet

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Gigi is a marketing expert with experience in strategy and consulting for startups and growth-stage companies. An entrepreneur herself, Gigi turned her side hustle into a full-time digital marketing agency, founding Defined Content in 2017. Seeing a need for comprehensive online marketing services beyond the website and agency parameters, Gigi found her niche in creating opportunities and solutions for brands that are ready to grow.


She is passionate about her work and clients, and has experience across various industries (fashion, baby products, tech, and publishing). Gigi’s philosophy for success is rooted in collaboration and the ability to develop a comprehensive brand strategy that is defined and creative consisting of unique marketing initiatives and an opportunistic vision. 

Born in Thailand, raised in Bellevue, WA, and currently spending her time between Los Angeles and New York City, Gigi understands the US market from coast to coast. When she is not helping businesses exceed their marketing goals, she can be found trying new food, traveling to warm places, being a dog Mom, and hosting gatherings for her friends and family. Her life long dream is to open an elephant sanctuary in Thailand. 

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